Social Studies: Social Media and Thoroughbred Racing

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Social Studies: Social Media and Thoroughbred RacingFree Download

Facebook and Twitter have become powerful ways for Thoroughbred racing to connect with fans and grow the business. The Blood-Horse takes a closer look at how individuals and businesses are making the most of this new media opportunity.

Excerpted from the November 3, 2012 issue, The Blood-Horse takes a look at how social media has become a powerful tool for Thoroughbred racing.

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