Keyword: The Nielsen Company

  • NBC Sports reported that its live coverage of the May 2 Kentucky Derby averaged 16 million viewers.<br><a target="blank" href="http://photos.bloodhorse.com/TripleCrown/2015-Triple-Crown/Kentucky-Derby-141/i-ZnQW483">Order This Photo</a>

    Average of 16 Million Viewed KY Derby on NBC

    NBC Sports reported that its live coverage of the May 2 Kentucky Derby Presented by Yum! Brands (gr. I) on NBC averaged 16 million viewers, up 4% from 15.3 million last year, according to information from The Nielsen Company.

  • Kentucky Derby Overnight TV Rating Slips

    NBC's coverage of the May 3 Kentucky Derby Presented by Yum! Brands (gr. I) drew an overnight rating of 10.1, down slightly from the 10.4 rating last year, with the market share unchanged at 23%.

  • Kentucky Derby 138
<br><a target="blank" href="http://photos.bloodhorse.com/TripleCrown/2012-Triple-Crown/Kentucky-Derby-138/22650475_kRGdZF#!i=1830876760&k=NVW5JJp">Order This Photo</a>

    NBC National TV Ratings Climb for KY Derby

    Television viewership was up 2% for the 2012 Kentucky Derby (gr. I), while the share of viewers watching the race rose 6%, making I'll Have Another's victory the third-highest watched since Sunday Silence in 1989.

  • Derby TV Ratings Tick Upward

    The Nielsen Company reported that 16.5 million viewers watched the May 1 Kentucky Derby Presented by Yum! Brands on NBC, a slight improvement over 2009's numbers.