Viewers tuning in to see if Orb could continue his Triple Crown run in the Preakness moved overnight ratings up for the Preakness during NBC's coverage of the second jewel of the Triple Crown May 18.
Viewership numbers for the Breeders' Cup Classic nearly doubled from 2011 as NBC got a 2.0 rating for its primetime coverage of the 2012 event, up from a 1.0 rating the Classic received on ESPN a year ago.
Viewership for the June 9 Belmont Stakes (gr. I) on NBC was up 12% from last year and 62% from 2010, according to official data provided by The Nielsen Company June 12.
More than eight million viewers tuned into the Preakness Stakes (gr. I) May 19, as ratings declined for the second leg of the Triple Crown. I'll Have Another figures to attract more viewers for the June 9 Belmont Stakes.
Preliminary numbers for NBC's telecast of I'll Have Another's Preakness (gr. I) victory indicate a slight dip from 2011 figures, although that could change when national numbers are released May 22.
Television viewership was up 2% for the 2012 Kentucky Derby (gr. I), while the share of viewers watching the race rose 6%, making I'll Have Another's victory the third-highest watched since Sunday Silence in 1989.
NBC Sports Group announced overnight TV ratings for the May 5 Kentucky Derby Presented by Yum! Brands (gr. I) were off slightly from 2011 numbers but remained relatively strong compared to other premium sports events.
According to data provided by The Nielsen Company, ratings for NBC Sports' telecast of the May 21 Preakness Stakes (gr. I) showed a slight increase from year-ago numbers.
NBC Sports reported strong overnight ratings for its May 7 telecast of the Kentucky Derby Presented by Yum! Brands (gr. I), slightly off from last year's record numbers.
The Oct. 31 edition of 60 Minutes, which included a feature on undefeated Zenyatta, attracted 10.74 million viewers, according to Nielsen ratings.
With no Kentucky Derby or Preakness winner in the Belmont Stakes field, TV ratings numbers for the third jewel of racing's Triple Crown slid to lowest level ever.
With no comparable buzz to last year, when Rachel Alexandra battled Mine That Bird, Preakness TV ratings fell for this year's edition
Without a Triple Crown on the line, this year's TV coverage of the June 6 Belmont Stakes (gr. I) attracted approximately half the number of viewers as last year, when Big Brown was attempting to win the Triple Crown at Belmont Park.
Although TV ratings fell for the June 6 telecast of the Belmont Stakes on ABC, that figured to be the case because of the lack of a horse running for the Triple Crown.
NBC's May 16 telecast of the Preakness Stakes (gr. I) from Pimlico earned better numbers than most other telecasts of the second jewel of the Triple Crown.
NBC's ratings for the May 16 BlackBerry Preakness Stakes (gr. I) rose substantially, scoring the highest numbers for the program's race portion in the past five years.
Rachel Alexandra's star turn in the Blackberry Preakness Stakes (gr. I) drove TV ratings of the race to their highest overnight ratings in five years.
NBC announced national television ratings for the May 2 Kentucky Derby that rose from 2008 figures.
ABC/ESPN reports that television ratings for its Oct. 24-25 telecasts of the Breeders' Cup World Championships at Santa Anita Park rose slightly from 2007 figures. However, ratings remain far below those posted by NBC before ABC/ESPN took over the event in 2006.
Big Brown's failed quest for a coveted Triple Crown drew in the television viewers. The Belmont Stakes (gr. I) broadcast on ABC from 6:15-7:15 p.m. EDT delivered a 10.5 overnight metered market rating, up 169% from last year's race (3.9).
ESPN's coverage of the Oct. 27 Breeders' Cup drew roughly the same number of viewers as last year, and that is not very good news.
Continuing a trend in sports TV programming, the ratings for the June 9 telecast of the Belmont Stakes (gr. I) on ABC registered a 2.9, down 12% from 2006's 3.3.
The Belmont Stakes telecast June 9 on ABC, which ended up being a thrilling race with a historic finish thanks to the filly Rags to Riches, nevertheless registered modest ratings numbers that continued a downward trend for the race.
NBC reported slightly lower ratings for this year's Preakness Stakes coverage than it received in 2006 when Barbaro was going for the second jewel of racing's Triple Crown.
NBC reported overnight ratings for this year's Preakness that were slightly off last year's Barbaro Preakness numbers, but were still relatively strong for the second jewel of the Triple Crown.
NBC Sports' telecast of the 133rd Kentucky Derby May 5 averaged 11.5 million viewers, the highest number since 2001, the network reported Thursday.
Ratings for the one-hour portion of NBC's Kentucky Derby coverage May 5 that comprises the race segment of the show rose 5% over year-ago figures. NBC announced that 13.8 million viewers tuned into the race, a 7% boost from 2006.
NBC Sports' coverage of the May 5 Kentucky Derby Presented by Yum! Brands recorded an 8.3 overnight rating and 18 share, up 12% from last year and equal to the highest overnight rating for the broadcast since 1992, according to ratings released May 6.
Final U.S. national household television ratings confirmed a severe dip in the number of Americans tuned to the Breeders' Cup World Championships this year.
Television ratings were down but Web traffic was up for ESPN's maiden voyage covering the Breeders' Cup World Championships.
ABC Sports picked a tough time to get back into the Triple Crown business. Without Kentucky Derby winner Barbaro and Preakness victor Bernardini, the Belmont Stakes was left without a star attraction, and that was reflected in national television ratings for the June 10 running from New York.
Augustin Stable's Smart Growth rallied from the back of the pack along the inside to edge Cherokee's Boy in the $100,000 Brandywine Stakes at Delaware Park Saturday.
NBC's telecast of the May 20 Preakness Stakes from Pimlico Race Course near Baltimore, Md., drew a slightly higher audience than the 2005 running. The network reported a 5.4 national rating and a 14 share for the program, which ran from 5 to 6:50 p.m. EDT.
The overnight ratings for NBC's coverage of the Preakness Stakes May 20 indicated a small drop-off in viewers from 2005's numbers. The overnights, which measure viewership in 54 major markets, gave the overall telecast a 5.7 rating and a 14 share, down 4% from last year's 5.9/14.
NBC reported ratings for its May 6 Kentucky Derby telecast that were down slightly from 2005 figures, but were in line with the numbers it has received for its Run for the Roses coverage since 2000.
NBC Sports reported an 8.4 national rating and a 20 share for the race portion (5:45-6:45 p.m. EDT) of its May 6 Kentucky Derby telecast. The rating is slightly down from last year's 9.0/22 national rating for the race portion of the telecast.
National television ratings for NBC's telecast of the Oct. 29 Breeders' Cup World Thoroughbred Championships from Belmont Park in New York increased slightly from last year's numbers.
NBC Sports' coverage of the June 11 Belmont Stakes (gr. I) managed a 4.5 national rating/11 share for its 5:30 p.m.-7:00 p.m. EDT telecast.
Without a possible Triple Crown winner on the line, ratings for NBC's June 11 broadcast of the Belmont Stakes (gr. I) dropped to an average overnight rating of 5.0 with an 11 share, down from 13.4 with a 27 share from last year when Smarty Jones made his bid for the 2004 Triple Crown.
The popularity of Kentucky Derby (gr. I) winner Smarty Jones contributed to an overnight television rating of 7.2 and 16 share for the Preakness Stakes (gr. I), up 29% from 2003.
NBC Sports' broadcast of Giacomo's surprise win at the 131st running of the Kentucky Derby (gr. I) notched an 8.2 overnight rating and 19 share, slightly down from an 8.3 rating in 2001, 2003, and 2004.
National television ratings for the Sunshine Millions on NBC Jan. 29 stayed on a par with year-ago numbers for the event.
NBC's telecast of the Jan. 29 Sunshine Millions from Gulfstream Park in Florida and Santa Anita Park in California earned modest overnight ratings for the network that ticked down below the 2004 edition.
NBC's coverage of the Oct. 30 Breeders' Cup World Thoroughbred Championships registered the lowest television ratings in the 21-year history of the event.
NBC's coverage of the Breeders' Cup World Thoroughbred Championships Oct. 30 from Lone Star Park drew a smaller television audience than the 2003 telecast from Santa Anita Park, according to overnight ratings.
Saturday's Belmont Stakes (gr. I) win by 36-1 shot Birdstone ended previously unbeaten Smarty Jones' Visa Triple Crown hopes and delivered a 13.4 overnight rating and a 27 share, the best Belmont overnight since a 15.4/47 for Seattle Slew's Triple Crown-clinching victory in 1977, according to Nielsen Media Research.
The one-hour race segment of NBC's Kentucky Derby coverage May 1, spanning 5:44-6:46 p.m. ET, tied for the highest-rated since 1992.
Final television ratings for the Breeders' Cup World Thoroughbred Championships Oct. 25 were down 10% from last year's numbers, NBC announced.
Television ratings for the Breeders' Cup World Thoroughbred Championships Oct. 25 stayed on an even keel with last year's numbers, according to overnight ratings taken from 55 metered markets.
By Ray Paulick -- How big was Funny Cide's run for this year's Triple Crown? In terms of television ratings, no prime-time program received a higher number during the week of the Belmont Stakes than the final hour of NBC's 90-minute race telecast.
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