Aftercare Groups Plan Breeders' Cup Promos
by Blood-Horse Staff
Date Posted: 10/17/2013 9:47:31 AM
Last Updated: 10/22/2013 10:33:48 AM

The Thoroughbred Aftercare Alliance  is teaming with California Retirement Management Account at the Breeders' Cup World Championships November 1-2 at Santa Anita Park to promote awareness of Thoroughbred aftercare.

The two aftercare organizations will be providing wristbands for fans to wear to show their support for retired Thoroughbreds.

Breeders' Cup attendees may pick up the aqua-colored wristbands at the TAA and CARMA booth located by the fountain near the south entrance to Santa Anita. They will be distributed free of charge with donations welcomed. TAA and CARMA representatives also will be present to answer questions and provide information on Thoroughbred aftercare and their organizations.

"With the best Thoroughbreds coming together to compete in the Breeders' Cup World Championships, we thought it would be the perfect opportunity to highlight the importance of caring for these great athletes after their racing careers are over," said Mike Ziegler, executive director of TAA. "The wristbands are an easy and visible way for fans, horsemen, and other participants to show their support, and we hope that everyone attending will wear them with pride."

"An important part of CARMA's mission is to promote industry support and awareness for Thoroughbred aftercare, and these wristbands are the perfect way to demonstrate that support," said Lucinda Mandella, executive director of CARMA. "Breeders' Cup is the highlight of our year and the perfect spot to pay tribute to the equine stars that have given their all on the track, and now need our support in retirement."



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