"This is a fun way to raise money for charity while raising awareness about our race meet," said Keeneland president Nick Nicholson. "Last year, Dave barely missed a bet that would have paid almost $100,000. That's what is so fun about this. You just never know how the luck may run."Other charities will benefit from this year's fall meeting, including the United Way of the Bluegrass. All proceeds from Keeneland's general admission on Friday, Oct. 25 will go to the local United Way. In addition, Keeneland has issued a challenge once again to members of the Thoroughbred industry to raise money as well. Last fall, Keeneland and the Thoroughbred industry donated nearly $60,000 to the United Way.Recently, Keeneland began a "Charity of the Day" program. Friday, Oct. 18 is Buckhorn Children's Foundation Day; Wednesday, Oct. 23 is Friends of McConnell Springs Day; and Thursday, Oct. 24 is Hindman Settlement School Day. On those days, Keeneland will turn the spotlight on those charities, promoting them in the race day program, on video monitors and message board.
Several local charities will be using Keeneland's race meet as a springboard for their fundraising efforts this fall.Local media personalities, Tom Leach and Dave Baker, will once again handicap the races, with the proceeds from their winnings earmarked for the Child Development Center of the Bluegrass. Last year, the duo raised more than $3,800 for the Central Kentucky Riding for the Handicapped, including a trifecta bet that earned more than $2,000.Keeneland, along with TVG, will donate $2,000-$1,000 will go directly to the charity and $1,000 will go to Leach and Baker to make their wagers using a TVG account. The pair will handicap the races Wednesday through Friday on their WLAP-AM (630) morning show.