NTRA Advantage Has 114% Gain in First Quarter

Leading the way were sales of John Deere equipment, which were up 124%.

The National Thoroughbred Racing Association May 12 announced that its NTRA Advantage group purchasing program recorded first-quarter sales of $16,197,000 this year, a 114% increase over first-quarter sales of $7,544,000 in 2009. Leading the way during the year’s first three months were sales of John Deere equipment, which were up 124% for the quarter.

The second quarter is off to an even better start, with John Deere's April 2010 sales topping $13 million—a 157% increase over last April’s sales of $5.1 Million.

“Our industry has stepped up this year to support the companies that support Thoroughbred racing,” said Terry McElfresh, senior vice president of NTRA Advantage, in a release. “Buyers are particularly taking advantage of a special 0%/60-month financing offer from John Deere that makes it much easier for many to buy farm equipment. Bolstered by continued strong sales of John Deere equipment and the recent addition of American Stalls to our roster of NTRA Advantage providers, we think the second quarter of 2010 will bring gains even more robust than those realized over the first three months.”

NTRA Advantage delivers cost savings—through local dealers—on products and services from such vendors as John Deere, UPS, Sherwin-Williams, Toshiba and Office Depot.

Value-added services are also available through NTRA Advantage, including employee training in equipment operations and usage surveys that help buyers develop a long-term buying strategy based on equipment needs and the timing of their purchases. To date, NTRA members have saved more than $90 million through the program.