The National Thoroughbred Racing Association has reached a partnership agreement with Breeders’ Cup for the series of NTRA Live! Webcasts that lead up to this year’s Breeders’ Cup World Championships on Nov. 5-6 at Churchill Downs.
According to an announcement from NTRA, the agreement calls for "a variety of branded, in-show elements, as well as other Web-based and e-mail marketing initiatives"
Anchored by ESPN/ABC analyst Randy Moss, the NTRA Live! Webcasts consist of live video streaming at http://www.NTRA.com of stakes races unavailable on network television. Included in the shows are interviews with on-track analysts, live chats with viewers; pre-and post-race analysis; free Daily Racing Form past performance data; and handicapping selections. The programs are produced and directed by Tim Turrell, who has produced horse racing and other sports programming for ESPN and The Golf Channel.
"We are delighted to have Breeders’ Cup on board as the latest supporter of this popular new venture," said Keith Chamblin, senior vice president of the NTRA. "Previous NTRA Live! Webcasts have delivered thousands of viewers from every corner of the world, and we look to grow viewership further in the weeks and months ahead."
The next NTRA Live! Webcast will be the grade I, $750,000 Betfair/TVG United Nations Stakes from Monmouth Park on July 3.