English to Direct Sales for Louisiana Company

Veteran manager to promote annual yearling auction Sept. 24 in West Monroe, La.

The Breeders Sales Company of Louisiana has retained Daren English to serve as sales director for its 2013 annual yearling sale to be held Sept. 24 at the Ike Hamilton Expo Center in West Monroe, La.

English has more than 30 years in the equine sales business. He worked for Fasig-Tipton sales company for 15 years as stable manager, recruiting buyers and horses for sales, and inspecting sales horses. He also worked with the Texas Thoroughbred Association as stable manager and recruited horses for those sales.

"Our annual yearling sale is conducted on behalf of our members," said Roger Heitzmann, secretary/treasurer for the Louisiana Thoroughbred Breeders Association. "Last year's sale was one of our most successful sales and the addition of Daren to our team helps us recruit top quality yearlings as well as successful buyers for our sale."

All accredited Louisiana-bred foals of 2012 auctioned in the sale are eligible for the "Bayou State Bonus." Any such colt/gelding sold in this sale winning the 2014 Louisiana Champions Day Juvenile, the 2015 Crescent City Derby, and the 2015 A.L. "Red" Erwin Memorial Stakes will receive a $100,000 bonus at the completion of the final race. Any such filly sold in this sale winning the 2014 Louisiana Champions Day Lassie, the 2015 Crescent City Oaks, and the 2015 Elge Rasberry Memorial Stakes will receive a $100,000 bonus at the official completion of the final race.

"Our goal is to increase the value of the Louisiana-bred for our breeders," said Heitzmann. "Our number one purpose is to assist our members and breeders reap rewards for their investment and hard work in producing Louisiana-breds."

"The buyer response is very positive," said English. "Several pin hookers and trainers have already said they will be at the sale in West Monroe."