EquiLottery to Make New Mexico Presentation

State racing commission interested in hearing how new game could help racing.

EquiLottery, a new game that would link state lotteries and pari-mutuel racing pools, will be introduced to the New Mexico Racing Commission at its Aug. 21 meeting.

EquiLottery president and chief executive officer Brad Cummings said the presentation will be made at the request of the NMRC and New Mexico Horsemen's Association. Cummings said he will outline revenue projections and discuss the path forward for EquiLottery in the state.

Presentations already have been made in Kentucky and Ontario, Canada. The West Virginia Racing Commission Aug. 1 said it is interested in hearing more about the game, which would split revenue between participating lotteries and one pari-mutuel pool per day.

"We are extremely flattered and excited to be invited to present this game in such an important public forum," Cummings said in a release. "The reaction to EquiLottery less than a month after our launch has been breathtaking."

"It's important as an industry that we continue to find new ways to improve the outlook for horsemen in New Mexico," NMRC executive director Eric Smith said. "When I became aware of the EquiLottery product, I was immediately excited about its prospects for New Mexico and contacted Brad. EquiLottery has the potential to be a great innovation for the racing industry in our state and across the country."

Cummings said EquiLottery has "gained significant traction" since its official launch July 9. He said it has drawn interest from racing and lottery organizations in more than 24 states and provinces as well as other countries.