Keeneland's experiment into selling horse on the Internet is over, for now. The Lexington sales company said it will not conduct an online sale for horses that fail to meet their reserves in the upcoming September yearling sale.
The second Keeneland online auction for September yearlings that didn't bring their reserves during the live sessions sold five horses for a total of $27,800. Keeneland said the sale is a work in progress.
None of the five juveniles offered found new homes during the online "RNA" auction conducted by Keeneland on Friday. The horses had been offered previously in Keeneland's April sale of 2-year-olds in training on Tuesday.
Keeneland's Internet auction sells 13 yearlings for a total $500,200, or an average price of $38,477.
Keeneland's second online auction of yearlings will offer 95 horses, or 27% more than the first online session Sept. 16. The online sale is for horses that didn't bring their reserve prices during the ongoing live auction.
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