The overnight Nielsen rating for NBC Sports Group's "Summer at Saratoga" Aug. 24 broadcast highlighted by the Travers Stakes (gr. I) was 0.17, up 1% over last year's rating, according to the television ratings company.
The New York Racing Association and the NBC Sports Group are partnering for a third consecutive year to present the "Summer at Saratoga" series, with seven live broadcasts from Saratoga Race Course.
NBC Sports Group will offer 14.5 hours of television coverage of the Kentucky Derby Presented by Yum! Brands (gr. I) from May 1-4, as well as live video streaming.
The Jockey Club, in collaboration with the NBC Sports Group and six racetracks, will provide live coverage of six major prep races for the 2013 Kentucky Derby presented by Yum! Brands (gr. I) and a preview show.
More than eight million viewers tuned into the Preakness Stakes (gr. I) May 19, as ratings declined for the second leg of the Triple Crown. I'll Have Another figures to attract more viewers for the June 9 Belmont Stakes.
Preliminary numbers for NBC's telecast of I'll Have Another's Preakness (gr. I) victory indicate a slight dip from 2011 figures, although that could change when national numbers are released May 22.
NBC will implement all-access social media strategy along with TV and live online streaming for the Preakness May 19 from Baltimore.
NBC Sports Group announced overnight TV ratings for the May 5 Kentucky Derby Presented by Yum! Brands (gr. I) were off slightly from 2011 numbers but remained relatively strong compared to other premium sports events.
NBC Sports Group will present 27 1/2 hours of Triple Crown coverage as it adds Hall of Fame jockey Jerry Bailey to its team.
NBC Sports Group picked up the contract to televise the Breeders' Cup beginning in 2012 in a four-year deal that gives it a monopoly on coverage of all major racing events.
The NBC Sports family of networks will televise stakes action from Saratoga in 2012 and 2013, extending its initial agreement that saw them beam 2011 races from the Spa to a nationwide audience.
With more than six hours of programming devoted to the Belmont Stakes (gr. I) on Saturday, June 11, NBC Sports Group has released the schedule on NBC and VERSUS networks.
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