Television on Agenda at Simulcast Conference
by Blood-Horse Staff
Date Posted: 9/20/2011 7:01:38 PM
Last Updated: 9/21/2011 10:34:43 AM
Anne M. Eberhardt
Racing on television will be the focus of the closing session during the Oct. 5 closing session of the 19th Annual Simulcast Conference in Scottsdale, Ariz.
The conference, from Oct. 3-5, is sponsored by the Thoroughbred Racing Associations, the Harness Tracks of America, and the American Greyhound Track Operators Association.
The television panel will headed by Mike Trager, who will be joined by Amy Zimmerman, executive producer and senior vice president of production and programming at HRTV, Tony Allevato, senior vice president and executive producer at TVG and Ed Seigenfeld, former Triple Crown Productions executive vice president.
Trager was a partner in Sports Marketing & Television International, the Greenwich, Conn., firm that was the television and sponsorship agency of the Breeders’ Cup through 2001. Under his tenure, SMTI helped get four hours of Breeders’ Cup coverage on the NBC network. He is currently chairman of The Trager Group, which specializes in television consulting, rights and production.
Zimmerman has worked in racing since joining the Santa Anita staff in 1986 and has been in charge of HRTV production since its inception in 2002. She has worked with all four major networks as a horse racing producer and has been a producer in 13 Eclipse Award-winning television shows. Allevato has managed the television production of TVG since the launch of the network in 1999. Seigenfeld joined the New York Racing Association in 1981 as vice president of marketing before becoming the executive vice president of Triple Crown Productions in 1990. In that capacity he worked on the negotiation of television contracts with ABC and later NBC.
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