Breeders' Cup Unveils iPhone Application

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Photo: File Photo

The Breeders’ Cup has launched the Breeders’ Cup iPhone App in advance of the Nov. 5-6 World Championships at Churchill Downs. The Breeders’ Cup application, developed by Rock Software, will allow iPhone users to watch all 14 Breeders’ Cup World Championship races live and for free. The Breeders’ Cup also announced plans to release an iPad App, including all the same features, in advance of the World Championships.

The iPhone App will offer the following:

--News and information leading up to and during World Championships

--Biographical information and current race records for all possible contenders in each division, using data provided by Equibase

--Wagering information, including the closest simulcast site based on the iPhone user’s current location, as well as a wagering calculator and the Betting 101 guide

--Information about Churchill Downs, including seat/facility maps, post times, and local weather

--Access to videos of every World Championship race ever run (1984-2009);

--Access to the Breeders’ Cup Twitter page

--Ability to play the Breeders’ Cup trivia game and post scores to Facebook, Twitter, or on the Worldwide Leader Board.

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