Lane's End Sponsors HRTV's BC Coverage
Updated: Monday, October 25, 2004 6:06 PM
Edited HRTV release
Posted: Monday, October 25, 2004 6:06 PM
Lane's End Farm is the presenting sponsor of HorseRacing TV's six-day coverage of the 21st renewal of the Breeders' Cup World Thoroughbred Championships from Lone Star Park in Grand Prairie, TX, beginning Tuesday and continuing through Sunday.
Annually among the top breeding farms in the world, Mr. and Mrs. William S. Farish own Lane's End Farm. Lane's End has 2,000 acres in Versailles, KY, and also operates the 300-acre Lane's End Texas near Hempstead, an hour from Houston.
"It's important for all us in the racing industry to maximize the public visibility of the Breeders' Cup championships," said Mr. Farish. "HorseRacing TV's ability to deliver the racing experience to home viewers is the type of commitment the industry needs to increase awareness of the event among existing fans, and to help bring new viewers to horse racing."
Added Bill Bridgen, president of HRTV. "Lane's End Farm has earned a reputation not only as one of the elite breeding farms in the world, but also as an organization that commits its own resources to the greater good of growing the sport as a whole."
Dubbed "Racing's Greatest Day," the Breeders' Cup is a racing extravaganza with eight races and $14 million in purses up for grabs on Saturday. HRTV's in-depth look from Lone Star will begin at noon CT each day, except Breeders' Cup Day, when coverage will commence at 10 a.m. with a two-hour "Breeders' Cup Preview Special."
HRTV's coverage team of Jon White, Joanne Jones, Jeff Siegel, Laffit Pincay, III, Millie Ball, Peter Lurie, and Sean McCarthy will report all late-breaking news and conduct interviews with the sport's greatest stars throughout the week. In addition, HRTV also will report on workouts of Cup entrants as they put the finishing touches on their preparations.
Randy Sparage and Aaron Veracrussaye will be following the action from Lone Star and other major racetracks, including Delaware Park, Pimlico, Meadowlands, Hawthorne, Bay Meadows, and many others, from HRTV's studios at Santa Anita Park.
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