CDI Receives National Marketing Award

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Churchill Downs Inc. was recently honored with the "Best in Show" award at the first annual ExactExcellence Awards, presented by ExactTarget, a developer of e-mail marketing software.

CDI was selected for the award based on creative innovation displayed in company campaigns and through the use of e-mail solutions to reach business objectives, the release stated.

"It is a privilege to accept the ExactExcellence Award on behalf of the corporate marketing team at CDI," Jyothi Mahesh, CDI e-mail marketing manager, said in a release. "We have worked hard to implement advanced interactive marketing solutions for our customers, and we plan to use the powerful tools provided by our Customer Relationship Management initiative to continue as an industry leader in e-mail marketing."

The ExactExcellence Awards were presented during a two-day user conference in Indianapolis, Ind.

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