NTRA/Breeders' Cup Names Lexmark an Official Partner
Updated: Monday, August 16, 2004 3:57 PM
Edited NTRA press release
Posted: Monday, August 16, 2004 3:57 PM
The National Thoroughbred Racing Association said Aug. 15 Lexmark International, Inc. has reached an agreement to become an official partner of the NTRA and an official partner of the Breeders' Cup World Thoroughbred Championships. The deal begins immediately and runs through July 31, 2007.
As part of the agreement, Lexmark will participate in the NTRA's group purchasing program to offer NTRA member racetracks, farms, and their employees a value on Lexmark's products and solutions.
"We are very proud that Lexmark has decided to join the growing roster of major corporations that support our association's members," Chip Campbell, senior vice president of television and sponsorships for the NTRA, said in a release. "This three-year-deal highlights again the mutual benefits to be had by keying in on the collective buying power of the Thoroughbred industry. Our members will be able to compete more effectively both on and off the track."
Lexmark vice president and president of its Consumer Printer Division, Najib Bahous, said Lexmark membership in the NTRA group purchasing program will provide the Thoroughbred industry with great value on Lexmark's broad line of printers, as well as ink and toner.
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