From a preview show to the sale itself, TVG will offer live coverage and analysis of the 2001 Keeneland July Selected Yearling Sale. Caton Bredar will report on all events from the Keeneland Sales Pavilion with hosts Todd Schrupp and Frank Lyons in the Los Angeles studio. The live sale broadcast will run July 16-17 from 7-10 p.m. EDT.
As part of their preview coverage, TVG will feature video footage of 60 yearlings at their farms and profile their lineage and past races of their sires and/or dams. "The Sales - A Keeneland July Preview" first aired Sunday, July 1. The show will be rebroadcast several times: July 10, 11, 12 and 14, all at 10 a.m. EDT.
"We are pleased to provide complete coverage of the Keeneland July Sale," said TVG President and CEO Mark Wilson. "The Preview show is an example of how TVG is working with our partners to provide added value to all aspects of the racing industry. Breeders and owners, for the first time, can start analyzing bloodstock investments starting two weeks before the sale and then can watch all of the Selected Sale action only on TVG."
"The Keeneland July Selected Yearling Sale produces horses that are successful throughout the world," said Keeneland Sales Executive Geoffrey Russell. "We are proud to partner with TVG to provide fans with coverage and insight into one of the Thoroughbred industry's most important events."