Churchill Downs Inc. has launched an online contest that asks players to pick the exact order of finish for the 129th Kentucky Derby on May 3. The grand prize is $5 million.The contest is available at kentuckyderby.com, the official Web site of the Derby and the Kentucky Oaks. It is open to residents of the United States and Canada (except Quebec), as well as England, Wales, Scotland and Northern Ireland."Through this exclusive Kentuckyderby.com contest, we hope to introduce new fans to the sport of horseracing and extend and enhance the Kentucky Derby brand," said Karl F. Schmitt Jr., president of Churchill Downs Simulcast Network, which developed and will administer the contest. "While picking the exact order of finish for the Derby is no easy task, we're confident that a $5 million prize will encourage many to try. The Kentucky Derby $5 Million Pay Day is an attention-grabbing contest with a life-altering prize. It's a fantastic way to reach out to veteran horseplayers, casual race fans and to millions of people in the United States and abroad who haven't been exposed to our sport."