Interest In Horse Racing Grows

The NTRA on Thursday released results of a new ESPN Sports Poll that shows a growth in interest in horseracing of 8.5% during the first half of 2000. The poll measuring fan interest in major sports was compared with the same period in 1999. In addition, horseracing jumped from 12th to 11th in the poll's ranking of major sports among adults 18 years and older, according to the NTRA.

"This increase is especially encouraging in light of the fact that there was no Triple Crown at stake in 2000 and there had been for the previous year," said NTRA commissioner Tim Smith. "Expanded marketing, television and advertising efforts for our industry are beginning to move the needle in consumer interest."

Fan Interest Levels Among Adults 18+, January-June, 1999 and 2000

2000

NFL--67.5
MLB--61.9
College Football--54.7
NBA--54.4
Figure Skating--51.8
College Basketball--49.9
Auto Racing--40.6
Pro Boxing--38.9
Pro Golf--38.6
NHL--36.7
Horseracing--35.5
Pro Tennis--35.4
WNBA--31.6
Arena Football League--31.2
Pro Soccer--29.1
Pro Wrestling--27.6

1999

NFL--65.9
MLB--60.7
College Football--52.8
Figure Skating--51.0
NBA--50.0
College Basketball--48.8
Pro Boxing--38.1
Auto Racing--38.0
NHL--35.4
Pro Golf--33.0
WNBA--32.8
Horseracing--32.7
Pro Tennis--31.5
Arena Football League--29.0
Pro Wrestling--26.2
Pro Soccer--25.1

The ESPN Sports Poll represents the percentage of the population of adults 18 years and older who describe themselves as fans of a particular sport. The ESPN Sports Poll is a product of TNS Intersearch.

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