Blood-Horse LLC is jointly owned by The Jockey Club Information Systems, Inc. and TOBA Media Properties, Inc.
Our mission is to serve the equine owner and breeder with integrity and improve Thoroughbred breeding and racing. We strive to do so through our Thoroughbred magazines, various digital products and services and the BloodHorse.com website.
The Blood-Horse magazine is our flagship publication. Since its founding in 1916, the publication has blossomed into the Thoroughbred industry's premier international weekly news and information magazine and web site for racing and breeding. Coverage includes race reporting, comprehensive analysis, events, trends, debate, farm management, pedigrees, people, profiles, medication issues, investigative reports, breeding news and information, and anything else that is newsworthy and important to the racing and breeding industry.
In addition, Blood-Horse LLC publishes Auction Edge, the industry’s leading Thoroughbred auction sales supplement; numerous annual professional products, and a number of publications such as Keeneland magazine, New York Breeder magazine and California Thoroughbred magazine through our Custom Publishing Division. Blood-Horse LLC also provides marketing services for Eclipse Press books and digital products.